Victor Harbor enters the history books with Top Tourism Town hat-trick
After taking out hello SA’s Top Tourism Town award for the third consecutive year, it has become the first South Australian town to be inducted into the Top Tourism Town Hall of Fame.
Announced by Tourism Industry Council South Australia (TiCSA), the accolade recognises towns that deliver exceptional visitor experiences and showcase a strong commitment to tourism.
Victor Harbor’s continued success proves it’s not just a holiday destination – it’s a place that keeps calling you back. From the wild Southern Ocean to its vibrant arts and culture scene, adrenaline-fueled adventures, and unforgettable wildlife encounters, there’s something for every kind of visitor.
Victor Harbor’s Feel It Calling brand evokes the deep connection that draws people to this place, where the beauty of the landscape, the pull of the coastline, and the hum of community create a lasting bond. Whether it’s the charm of the town’s history, the vibrancy of an evolving art scene, or the buzz of new cafés, galleries, and festivals, Victor Harbor continues to evolve, while maintaining its relaxed coastal charm.
“We’re proud to see Victor Harbor recognised with this incredible achievement, earning a place in the Top Tourism Town Hall of Fame,” said Mayor Dr. Moira Jenkins.
“This milestone reflects the dedication of our community, Council, and world-class tourism operators who have worked tirelessly to make Victor Harbor a standout destination.”
“Whether it’s the thrill of whale watching in winter, soaking up the sun along our stunning coastline in summer, or exploring our vibrant arts, cultural events, and cafés year-round, Victor Harbor offers something for everyone. Our community and tourism operators work tirelessly to create memorable experiences, no matter when you visit. We look forward to welcoming even more people to discover what makes our town so special, any time of year.”
With this latest win, Victor Harbor will now enter the hello SA People’s Choice segment for another chance at victory and also go on to represent South Australia at the National Top Tourism Town Awards.
About the hello SA top tourism town awards
Established in 2021, the top tourism town awards celebrate the value of tourism in communities across South Australia. The awards are coordinated by Tourism Industry Council SA (TiCSA) with support from hello SA, the South Australian Visitor Information Servicing Network, Local Government Association of South Australia, and SA LIFE magazine.
“The hello SA Top Tourism Town Awards celebrates the important role towns play in the South Australian visitor experience. Business and community coming together to welcome visitors and showcase what makes their town a great place is at the heart of destination marketing. We look forward to supporting Victor Harbor as they prepare their national submission,” said Shaun de Bruyn, TiCSA CEO.
Victor Harbor has won the Top Tourism Town accolades in 2023, 2024 and now 2025.
Victor Harbor. Feel It Calling.
For more information, visit www.visitvictorharbor.com